Lenore Feder oversees the development, execution and analysis of marketing and publicity efforts. From developing media strategies to analyzing press results, she manages the implementation of promotional activities for clients, including those in media and the non-profit world. Among other responsibilities, Lenore conducts marketing research and develops strategic online promotion plans.

Prior to joining B&A, Lenore worked at Mc-Graw Hill, where she helped to develop marketing strategies for company products. Previous work experience includes publicizing programming and on-air personalities at NBC Channel 7 through management of the speakers bureau and the arrangement of gala and charity events.

Lenore formerly worked on identifying and building media relationships to develop an innovative publicity campaign for the Fresh Air Fund. Lenore graduated on the Dean's List from Brandeis University with a BA in American Studies and Journalism. She is fluent in Hebrew and French.